| By Jim Bruene on February 17, 1997 11:04 AM | Comments (0) |
NationsBank (Charlotte, NC; $192 billion; 5.1 million ATM cards) announced on Jan. 24 that it had reached 250,000 PC banking users in less than nine months. NationsBank delivers online banking services exclusively through Managing Your Money (MYM) personal finance software from MECA. Nations and Wells Fargo are in a dead-heat for second place in number of retail subscribers. Only Citicorp, estimated at 400,000, has more online customers. Pricing, or rather lack of a price, is one of the key reasons for the large number of subscribers. Basic account balance inquiries and transaction history downloads are free of charge. Optional bill payment costs at most $5.95/mo for up to 20 transactions. But the fee is waived for numerous customers depending on their other relationships with the bank. Rick Parsons is President Direct Banking, Smita Quinn is PC Banking Product Mgr, 704.386.5000.
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