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CarFax Marketing Relationships Key

By Jim Bruene on December 16, 1997 4:02 PM

Carfax

www.carfaxreport.com

The CarFax Web sells VIN reports for $12.50.

Information about buying and selling new and used cars is one of the hottest areas of the Web. Even Microsoft has invested in this area with its CarPoint Web site www.carpoint.com . The latest information service on the Web is CarFax. For $12.50, payable online by credit card, CarFax will search its database of 382 million records to see if your Vehicle Identification Number.

(VIN) shows up on any public records as salvaged, damaged, etc. You can also get odometer readings to verify the accuracy of current setting. The same report can be ordered over the phone, but the price is $7.50 more ($20).

Carfax has marketing relationships with two of the most-visited automobile sites on the Web, Edmunds www.edmunds.com and Kelly’s Blue Book www.kbb.com . Carfax, Inc. is owned by Blackburn Marketing Services.

Dick Raines is President of Carfax in Fairfax, VA, 800.346.3846.

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Categories: Auto Financing , Carfax

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