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Yahoo! added to List of Top Net-Only Banking Operations

By Jim Bruene on September 12, 1998 11:47 AM

Yahoo!

www.yahoo.com

We’ve added Yahoo! (Palo Alto, CA) to our list of top Net-only banking and lending operations (see OBR 6/97). Not only do they have more than 26 million unique visitors each month (source: Relevant Knowledge, 8/98) and the leading brand name on the Web, its investment area is the single most trafficked financial Web site. (Intuit is the leader if you count co-branded traffic at CNNfn, AOL and Excite). Look at the banking services Yahoo! has launched in the last nine months, the latest being credit reports from QSpace:

 

Sept1998-Yahoo01.jpg

Yahoo! makes it so easy to change your preferences to make it your home page. A Javascript program performs the task automatically at www.yahoo.com/promotions/home/netscape_4.html


 

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