Intuit Cashfinder
Intuit shuttered its Business Cashfinder Web site after just a year in business (see OBR, 6/98) . Repeated calls to the company were unreturned which is unusual for Intuit who we’ve always found to be very accessible. We speculate there were two problems:
- low usage due to its convoluted process application process
- channel conflict with the 31 financial institutions supporting QuickBooks, which had an imbedded link to CashFinder (OBR 9/98)
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