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E-Payment Providers Take eBay by Storm

By Jim Bruene on February 4, 2000 12:00 PM

00-feb-epayment1.jpg

During the past six weeks, the logos of these P2P pioneers have rapidly gained
prominence on eBay, now appearing in nearly 8% of total listings.

Source: OBR searches on eBay, 11/99 to 2/00; nm = not measured; n/a = not applicable; ACH = automated clearinghouse (electronic transfer)

1. Number of eBay auction listings mentioning the payment alternative; many listings contain multiple payment options; many sellers have multiple listings; search strings excluded “.com” except for x.com.

2. In most cases, transactions are eventually charged to credit cards no matter what the type; escrow means that funds are not released to the seller until the buyer receives the goods and authorizes payment.

3. Includes listings where the payment method is PayPal and/or X.com, i.e., “charge to your Visa using PayPal;” in the latest period, 20% of Visa listings included PayPal or X.com.

4. Underrepresents X.com listings because some sellers use only the X.com/AuctionWatch graphic (no text) which does not show up in the search results.

5. BillPoint is eBay’s in-house system currently in testing with selected high-volume merchants; on 2/29/00, Wells Fargo purchased a 35% share of BillPoint from eBay; we did not measure BillPoint share prior to Feb.


 

Free advertising gold mine: There are currently 307,000 free ads running for PayPal or X.com on eBay.

PayMe.com, founded in Nov. 1999 by idealab, is the latest entrant in the auction payment field.

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