| By Jim Bruene on August 6, 2000 5:04 PM | Comments (0) |
Here’s an idea worth considering: a backup site with its own URL, <yourbankbackup.com>. everbank’s backup site contains just three links and the toll-free customer service number.
Here’s another reason why we like everbank.com, our first OBR Best of the Web designee this year. They make it a priority to continually improve their business, some small like this backup site, some large, like everbank Advisors.
The latest innovation is a backup site running under a different URL www.everbankbackup.com for use when the main site is down or busy. The backup site contains only four links:
- login for online banking
- login for online brokerage
- link to email
- 800 number
One improvement everbank should consider is changing the email address to the backup server as well. If its URL was attacked or hijacked, it wouldn’t want thousands of customers sending emails to service@everbanker.com . Better to create an email account on the backup server so customers linking off this page would send email to service@everbankbackup.com . (Presumably the bank would quickly post an alternative email address during a service outage, but why not have it set up that way from the outset?)
The bank publicized the backup site in an Aug. 6, 2000, customer email. Following is an excerpt:
Everbank.com Customer Email
DON’T FORGET ABOUT WWW.EVERBANKBACKUP.COM
Despite the everbank.com Web site remaining up and running over 99% of the time, there have been occasional problems with our local Internet Service Provider (ISP) that have caused the Web site to slow down from time to time. In the interest of continually improving our service, within the next month we will be changing over to a new ISP, and will begin implementing a new and faster version of the everbank.com Web site.
Of course, it is always possible that during this transition period, Web site access may be temporarily delayed.
That’s why we developed www.everbankbackup.com ! Any time you experience access problems with the main everbank.com Web site, everbankbackup.com is available so you can speedily access your online banking account.
Of course, if you ever have any problems Web banking, you can always give us a call at 1.888.882.EVER (3837) and press '2' at the prompt to speak to a Web banking specialist.
Source: everbank.com, 8/00
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