« Online Strategy Matrix To Help You Plan the Best Activities | Main | Making Money the Old-Fashioned Way: Fees »

Small and Microbusiness Strategy Matrix

By Jim Bruene on August 5, 2001 8:46 AM

Small and microbusinesses represent one of the most lucrative, and relatively untapped sources of incremental business. A product offering optimized for business will differ somewhat from a consumer offering. More information can be obtained in OBR’s Microbusiness 2001 Special Report available to subscribers for $995 at  www.onlinebankingreport.com/resources/microbiz.html . The following excerpt from the Special Report is a checklist to assist you in planning your service offering. The features are divided into 10 categories:

1.       Statement data: viewing and organizing balance

2.       Reporting: building financial reports from statement data

3.       Customer service: customer care delivered over the Internet

4.       Products: bank and non-bank financial products

5.       Accounting: financial management tools

6.       Payments: billing, electronic checks, bill payment, email payments, ACH, wires, invoicing, payment processing, credit cards

7.       Security/access: privacy, security, permissions, guarantees

8.       Other Web-based services: business tools, news, information

9.       Alerts: email, fax, telephone, and mail activity- and balance-level alerts

10.    Marketing: getting the word out to the difficult-to-find segment

 

Online Services for Microbusinesses
Checkmark = must have feature; R = recommended feature; O = optional feature


Source: Online Banking Report, 8/01        ü = must have feature; R = recommended feature; O = optional feature

Comments (0)
AddThis Social Bookmark Button
Categories: Small Business

Most Recent Posts:

TrackBack

TrackBack URL for this entry:
http://www.netbanker.com/cgi-bin/mt/mt-t.cgi/1330

Post a comment

(If you haven't left a comment here before, please note that we will read your comment before it is approved to go up on the blog. However, we'd prefer that you and our other readers didn't have to wait. If you'd like your comments to appear instantly in the future, you can create a TypeKey account and we'll set you up as a trusted commenter!)


Please enter the security code you see here

Sponsors

Finovate 2008 - Come see the future of finance & banking!


Sponsored Links

Events

Research

  • NEW! Online Investing Communities: Will social networking revolutionize saving & investing?- Find out more
  • NEW! Searching for Customers 3.0: Search engine marketing for financial institutions- Find out more
  • Person-to-Person Lending 2.0: Disruptive service or market niche? - Find out more
  • Mobile Money and Payments: Why credit & debit card issuers should embrace mobile delivery now - Find out more

Products & Services

  • Compare CD (certificate of deposit) interest rates and read customer reviews at Bankaholic