| By Jim Bruene on December 3, 2003 12:35 PM | Comments (0) |
When researching anti-phishing across the globe, we ran across a unique consumer education effort at First National Bank of South Africa http://www.fnb.co.za/ During the second week of November, the bank was promoting its Card Security Week with an icon on its home page (see below).
The bank teamed with local media outlets (radio and Web), to deliver fraud awareness articles and spots during the week. Given all the media exposure worldwide, any financial institution would likely find similar media partnership opportunities within their market, especially if the bank could deliver professional material on the subject for media partners to deliver to their audiences.
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