There’s a reason why everyone and their uncle are offering toolbar’s that plug-in to Internet Explorer. They are a convenience to customers and a tremendous branding opportunity. The latest entrant from GeoTrust’s TrustWwatch unit: a privacy toolbar. It’s similar to Ebay’s Account Guard function with a green light for “verified” websites, yellow for “not verified,” and red for “warning,” websites on their black list. If you are working on a bank-branded toolbar (see OBR 85), consider licensing this functionality from GeoTrust  http://www.trustwatch.com/  Also, if you haven’t already done so, make sure your website is verified by submitting it to one of the trusted third party certification authorities such as Entrust, Betrusted, or GeoTrust.