| By Jim Bruene on June 20, 2005 5:49 PM | Comments (0) |
In the most recent issue of Online Banking Report, we outlined an important competitive feature going forward: online archives.
We sampled 50 financial institution websites and found the longest archives as follows:
Statements - 24 months at The Whitney Bank
Transactions - 58 months at ING Direct (since inception of the bank)
Images - 84 months at E*Trade Bank
We've just been alerted that Frost Bank has real-time statement archives dating back to 1997, a full 100 months and counting. That's nearly 5 times the length of our previous front-runner, The Whitney. And effective July 17, Frost will also have 18 month image and transaction archives, double the average length of our sample banks.
Finally, if you sum the archive length across all 3 types, Frost's 136 (11 + 18 + 18) is the clear winner. Runner-up is E*Trade at 126. No one else is higher than 70.
Keep those cards and letters coming. Email me if you know of anyone who has longer archives than those listed above.
P.S. Another one we got partially wrong: HSBC provides 24 months of archives for deposit products and 12 months for credit cards. We reported 12 months for all.
--JB
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