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New Account Totals for ING Direct's Electric Orange Checking

By Jim Bruene on February 16, 2007 2:23 PM

ING Direct debit cardYesterday, Money.com posted an article (here) citing new account totals for ING Direct's Electric Money checking account:

  • 60,000 accounts, a 1.5% penetration of the
    bank's 4 million accounts
  • $2.2 billion in new deposits, a hefty $37,000
    per account*

Two weeks ago (Feb. 1), the bank said it had attracted 42,000 accounts (see post here).

The inset is an actual Electric Orange MasterCard debit card. 

*An average of $37,001 if you ignore my $100 account

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Listed below are links to weblogs that reference New Account Totals for ING Direct's Electric Orange Checking:

» ING Electric Orange Reviews from NetBanker
Much virtual ink has been spilled over ING Direct's Electric Orange account, and the new checking account isn't even available to the general public. From its Internet cafe's to subway sponsorships, this is a bank that knows ... [Read More]

Tracked on February 16, 2007 2:45 PM

» Citi Focuses on it's High-Yield Savings Account from NetBanker
On Tuesday (5/16), Citibank raised its e-Savings rate 25 basis points to 4.75%, making it the highest savings rate at a name-brand financial institution. Only Corus Bank in Chicago has a higher APY on BankRate.com today, 4.84% with a $10,000... [Read More]

Tracked on February 16, 2007 7:05 PM

» Paperless Checking Accounts from NetBanker
If the statute of limitations on "I told you so" is seven years, then word that ING Direct is contemplating a "checkless" checking account called e-Orange comes in just under the wire. Our Virtual Checking Accounts report, whic... [Read More]

Tracked on February 20, 2007 1:12 PM

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