1:30pm - The co-founders of expensr.com are on stage, Reman Child and Shawn Gupta. Announce acquisition by Strands. 

Expensr is another online personal finance community. Busy market with two clear leaders: Mint and Wesabe. Then you have Buxfer, but it is not clear the other companies will be able to differentiate themselves and reach a critical mass of users. But apparently, expensr has convinced the people from Strengths who acquired the company at an early stage. Interesting.

They launched a new online personal finance manager, moneyStrands, very Web 2.0, focused on widgets.

The interface is pretty but does not look as sleek as that of Wesabe or Mint. Good presentation. Fresh. The two co-founders were dynamic, and the pace of the demo was perfect.

I liked their last slide with the search results on Google and the sponsored link from Mint.