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Finovate 2008 Thrive

By Jim Bruene on October 14, 2008 11:45 AM | Comments (3)

image The second-to-last presenter today is Thrive from Loudwater Labs. CEO Avi Karnani will be conducting the demo.

New York City-based Thrive is the latest entry in the online personal finance market.

What's New
Thrive is making its official debut today at Finovate. They use a red light/green light system so it's easy to see what needs attention quickly.

Thrive calculates a financial health score from the user's data. Then Thrive shows users specifically how they can improve their score. The recommendations show financial institution products that can be used to achieve cost savings (i.e., product placements such as Mint).

On average they are recommending $1500 worth of savings for users.

Thrive has a wizard to help you see how much house you can afford.

Thrive today is announcing a partnership with Credit.com to allow users to track their credit score over time and improve it.

Comments (3)

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I would like to try Thrive but they have the same problem as mint.com - they have a strange web address for my bank. I hope the answer my feedback soon. Mint.com did awhile back but never made the correction.


Hi David, sorry to hear you're having a problem. Is the account not adding at all, or does the address just look unusual? Sometimes, the addresses don't match up with the ones you log into because the bank has been acquired by another bank. If you haven't already, please send an email to support at justthrive dot com, so we can contact you directly regarding this. Thanks!

Just got off the phone with Thrive. They have awesome customer service. They responded to my e-mail to correct the the web address issue and suggested we talk on the phone to quickly resolve this matter.

Good job Thrive.


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