| By Jim Bruene on January 20, 2009 11:37 PM | Comments (0) |
Bank of America, which has been at or near the top of the Finance category (free apps) in the iPhone App Store since its July 11 launch, was back at the top today (12:45 PM Pacific). Mint, which has been number one since its Dec. 22 launch, moved to number two.
Contributing to the rise in the App Store standing is BofA's purchase of a feature spot in the iTunes store (see screenshot below). The release of a new version Dec. 28, is also helping the download count.
The BofA application now leverages the location-based capabilities of the iPhone, automatically showing nearby ATMs without inputting a Zip code (see video below, posted in the BofA mobile media center here).
iTunes App Store main page (20 Jan. 2009)
Note: For more info on the market, see our Online Banking Report on Mobile Banking.
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