« Holiday Promotions at the Top-20 U.S. Banks | Main | Out of the Inbox: Repossessed Vehicle Auction Announcement »

Holiday Promotions from Credit Unions and Community Banks

By Jim Bruene on December 27, 2011 1:45 PM | Comments

imageLast week we looked at the holiday efforts (or lack thereof) of the 20 largest U.S. banks. But aside from PNC Bank's "Christmas cost index" and ING Direct's "12 days of mobile," not much this holiday season was particularly noteworthy (inset for Midland Bank gift cheques, circa 1956, see credit below).

For inspiration, you need to look at the smaller banks and credit unions. Here are five we found through random googling today: 


1. Michigan State University FCU: 6.9% Holiday Loan (homepage promo #2)

image

2. Seattle Metropolitan Credit Union: Visa Gift Card (homepage promo #2)

image

3. OnPoint Community Credit (Oregon): Mobile gift cards (homepage, promo #1) , Visa Gift Card (promo #2)

 image

image 

4. Community First Credit Union (Florida): iPad giveaway for eStatements (homepage, promo #3; landing page)

image

5. Texas Bank: "Stash the Christmas cash" (homepage, one of four rotating promos; landing page)
Note: "Stash the cash" is similar to BofA's "keep the change;" debit card purchases are rounded up to nearest dollar with the extra 1-99 cents deposited into savings. The holiday promo included a 5% bonus match on each transfer in December (website powered by Bancvue)

image 

----------------

imageNote: Picture credit. Midland Bank advertisement for holiday checks from The Illustrated London News, 17 Nov 1956. (Click to enlarge, for sale here). 

Comments

Most Recent Posts:

TrackBack

TrackBack URL for this entry:
http://www.netbanker.com/cgi-bin/mt/mt-t.cgi/2615

Upcoming Events

Recent Research

  • NEW! Mobile Account Opening (MAO): Port online account opening to smartphones to reach the sizable mobile-only segment - Find out more
  • NEW! Mobile Banking Security: The new channel is a boon for improving security, both real and perceived - Find out more
  • NEW! Money 3.0: Payments Go Mobile Apple, Bitcoin, & mobile apps are changing the game. What’s a bank to do? - Find out more
  • NEW! Digital Banking Forecast: Current, future and historical usage: 1994 to 2023 - Find out more

 

   

RSS Subscribe via RSS
RSS Subscribe to Comments



Email:


@NetBanker Twitter Feed



See all @NetBanker tweets